So, you’re a talented writer who fancies taking the plunge and going freelance? You imagine blissful days tapping away at your keyboard at home, coffee on tap and the freedom to manage your time as you wish. Is it really that easy? Let’s take a look at five things you must know and tips for turning this dream into reality today. To be successful in this very competitive market, you need to perfect your writing skills by practicing your craft over and over again. Maybe you have worked in-house for an agency or enjoy creative writing in your spare time. But this is only the first step to freelance success. However good you think you are, you can always brush up on your grammar skills and practice different genres of writing to make you as marketable as possible. Try out some online courses or attend workshops where you get to stretch those writing muscles and challenge yourself to reach the next level of greatness. Remember, practicing writing is like a workout – do it regularly, and you’ll see amazing progress. 2. You must learn how to market yourself Once you’re confident about your abilities and can offer a range of writing styles, you need to get out there and let the world know about your abilities and services. Many freelance writers start by signing up with copywriting agencies. This is a great way to start your career as they can offer regular work in a variety of subject areas, as well as the editorial support that you will need in the early days. When you register, you will have to submit a written test to check that your skills match their standards. This is a good test to see if you can handle deadlines and any feedback – positive or negative. You may also know of businesses that require a freelance writer for their marketing materials, website or blogs. Don’t be afraid to approach them directly and inform them of your skills and how you can enhance their business. And don’t forget about social media sites where you can easily promote your business and link with other professionals. This is an essential part of marketing today and getting your name – and writing – out there. 3. It’s more than just about writing Even if you are the greatest writer in the world, this isn’t helpful unless you have sharp business skills as well, like how to deal with clients, manage expectations and deliver to deadline. As you accept assignments, be mindful of how long you think they will take to submit and plan your time out accordingly . If you don’t think you can make a deadline, speak to your agency or client and negotiate an extension, stating plausible reasons why it’s necessary. For example, you can explain that the project needs more research. It’s all about communication. Remember that your freelance writing is a business – so make a business plan and set achievable goals, for example […]
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